The Sales Playbook for Winning Landscaping Clients
Turn cold leads into long-term contracts with a proven, boots-on-the-ground strategy from one of industry’s best salesman. Patrick Spusta has gone from field ops to heading sales at a multi-million dollar landscaping company. And now he’s unpacking his lead generation and prospecting system
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Watch This If:
You want to fill your pipeline with high-fit clients.
Your pipeline is full—but your close rate is low
You’re tired of cold calling and want a repeatable prospecting system.
You want your reps to start generating leads that close
You’ll learn:
The “Dream 30” pipeline method: How to chase and close your ideal clients
How to use AI takeoffs and site audits to start trust-based conversations
The power of workshops: The underrated sales funnel hiding in your local pizza delivery.
The mindset shift that helped Patrick build a team with 90% retention.
Meet the Speakers

Patrick Spusta
Director of Sales, Gardens of Babylon

Patrick started in production. Then learned the ropes in design-build. Built relationships from scratch. And now he leads sales at a fast evolving company with both commercial and residential clients. If you’re serious about sales and ready to stop waiting for opportunities Patrick’s session is one you can’t miss.

Utkarsh Sharma
CEO at SiteRecon

Utkarsh is the founder and CEO of SiteRecon, where he helps landscaping companies turn sales conversations into signed contracts with the power of data and automation. In this session, he’ll guide Patrick through the proven playbook for building a high-performing sales pipeline.