How did automation help in increasing closing rates?
Faster measurements => Faster proposals => More deals closed
The first person out there with the proposal is usually the one to bag the job.
By leveraging super fast and super accurate automated measurements, SiteRecon users were able to turn around proposals faster and get more jobs.
Time saved was spent towards prospecting and nurturing leads
Since the measurement process was fully-automated, the sales reps didn't have to spend hours and days measuring properties.
The time they saved was utilized towards doing better production reviews, which ultimately led them to close more deals.
Accurate estimates => Confident sales reps => More deals closed
Since the automated measurements are extremely accurate, they helped to create accurate estimates.
This instilled confidence in the sales reps on the negotiation table and they were able to justify their production costs to their clients. Since the clients were satisfied with the pitch, more deals were closed.
From The Pioneers Themselves
Nate Hyde (Mainscape) talks about how he increased the closing rate from 10% to 25%
"Now we're able to widen out the bottom part of that funnel and have a better close rate. We're also putting better, more qualified leads in the top of the funnel. And frankly, seeing our close rate increase that 20 to 25%."
Tim Johnson says faster measurements lead to higher closing rate
“The first person there has a pretty good chance of closing, and it allows us to be that first person there with a proposal much more often. If you’re not able to respond quickly in a professional and accurate manner through the sales process, then they (customers) are probably not going to think that you’ll be able to do that on the service side.”
Increased close rates and instilled confidence into the sales reps
“From a pricing standpoint it definitely helps us but I think it also instills some confidence into the sales reps knowing that they’re coming to the table with an estimate that’s accurate. So if the sales rep believes that what they’re selling is accurate and fair, then I think it’s easier for them to have that conversation when someone’s trying to beat them down on price or things like that because they understand what the costs are accurately.”
Daniel Currin, CEO, Greenscape talks about his team's experience with SiteRecon
Level Green reduces time spent on bids by 250 hours in 1 month
"With SiteRecon, we do not need to have somebody spend their time going through a map and clicking around a map, we can just get a good outline of the property and put the features that we want. And a few hours later, we get the results that we need."
Michael Mayberry, CTO, Level Green Landscaping talks about his team's experience with SiteRecon.
SiteRecon is an end-to-end, fully automated property measurement solution.
It is an online platform that measures the properties for you. You have the option to measure properties on your own or get them measured by the software.
It has a button - 'Get Measurements' - that creates orders to generate property measurements.
All you need to do is input the address, select the features to measure and press that button - SiteRecon pulls the property outline and high resolution aerial imagery; measures the property, checks for quality and delivers the data.
Result - fully automated property measurements.
What can I measure with SiteRecon?
You can measure standard features such as surface area of turf, beds, sidewalks, parking lots; length of soft edges and hard edges; count of trees and palm trees.
Depends on the size of the property, the number of features to be measured and the volume of order traffic. In case the system is not swamped with measurements (>95% of the time), you can expect to get back the measurements within:
30 minutes for a residential property where you need turf area.
5 hours for a 10 acre property with turf, beds, trees, sidewalks, and parking lot measurements.
Why does it take 30 minutes to do turf on a residential site? Because someone in our team always eyeballs the measurements extracted by the computer algorithm from aerial imagery to make sure that the data created is accurate.
How accurate is it?
Map outlines are accurate within 7 cms of their actual position on the ground. Measurement numbers are extracted using these map outlines.
You can get similar accuracy from a property survey is someone moves the measuring wheel exactly along the boundary of the parking lot on the property. And then repeat the exercise of turf, beds and all other features that you measure
SiteRecon users have verified the measurements through site visits and you can see their testimonial in the case study videos.
How does SiteRecon handle a property covered by trees?
SiteRecon combines different sources of imagery to get the most complete picture of the site -
Leaf-off imagery collected during winters to see through tree canopies
Street imagery to get a view from ground
The above sources are combined with the latest high resolution aerial imagery of the site to extract measurements.
Can SiteRecon measure a property that was recently constructed?
Yes. SiteRecon access the best-in-class aerial imagery from Nearmap to extract measurements. Nearmap imagery is collected over 700 cities within the last 1-9 months. The collection frequency depends on how big your city is. The bigger the city, higher the collection frequency.
Can SitRecon measure hundreds of properties in one go?
Yes. It is possible to place bulk orders on SiteRecon. This how it works -
Upload an excel containing the list of addresses and the measurements needed.
Review if the right location and property outline was picked up for the address.
Click on 'Get measurements'
Properties are mapped at a rate of few dozen per day and the support team follows up to ensure that the data is reviewed and approved.
Is there a restriction on the type of properties that SiteRecon can measure?
No. SiteRecon supports measurements for -
HOAs - common areas, private areas
Sub-parts of larger properties
Properties outside cities in continental US - in Alaska, Hawaii, Samoa, Canada, Venezuela and Antarctica.
How do I take the measurements to the field for site visits?
You can open SiteRecon app on mobile devices such as smartphones and tablets/iPads. As long as you have an internet connection and a mobile in the field, you can access the maps.
How do I share the data with my team and customers?
SiteRecon enables you to share maps with accounts added to your organization's workspace. Everyone added to the workspace can view the maps and measurements
For people outside the team, you can share a map just like sharing a YouTube video - using a web page link.
Who uses the platform? What is their use case?
The most common users of the platform are -
Business developers - ordering measurements while working on opportunities
Estimators - offloading measurement tasks on the platform
Operations managers - verifying the maps and measurements through site visits
Admin and support staff - helping leadership of their companies execute bulk orders on the platform when they decide to move to a business management software like Aspire.
What does the onboarding process look like?
Once you decide to subscribe, there are five steps to go through -
Signing data license agreement
Paying for platform subscription
Signing up on the platform
Completing the 1-hour training call with SiteRecon team
Ordering first property to measure
Our company doesn't have a lot of volume of property measurements. Will we benefit from it?
Even if you have 50 properties to measure every year, those are 50 opportunities to have smarter pre-bid conversation with prospects, qualify leads faster, increase closing rates and optimally allocate sales reps’ time that you will miss out on if you continue with the old way of measuring properties.
I can't afford it since I've already bought the annual subscription of another property measurement tool.
You have only paid for the software subscription. You haven’t paid the real cost of using it - the cost of time invested into measuring properties and the missed opportunity to have smarter pre-bid conversation with prospects, qualify leads faster, increase closing rates and optimally allocate sales reps’ time that you will miss out on if you continue with the old way of measuring properties.
What is the ROI?
We help you discover the ROI (return on investment) on our demo call.